This month's recipient
Protect Our Winters
Meet The Moment Adventure Challenges
There is an Adventure Challenge on the back of each CLIF Bar.
Can you find all 20?
Check them out
CLIF Bar was built on the spirit of adventure, and Meet the Moment is our rallying cry. The call to get out there, get moving and celebrate all the awesome moments we experience along the way.
And to help stoke your imagination, inspire you to push yourself and discover new places, we’ve added 20 Adventure Challenges to our packaging. We hope you have fun with them. Show us what happens by tagging your adventures #MeetTheMoment. Every time you do, CLIF Bar will donate $1 to environmental non-profits helping to protect the places where we love to play.
This month's non-profit partner - Protect Our Winters
Protect Our Winters (POW) is the environmental center point of the global winter sports community, united towards a common goal of reducing climate change’s effects on our sports and winter tourist dependent communities. Our mission is to unite and mobilize the winter sports community to lead the fight against climate change through youth education, advocacy and the support of community-based projects. POW was founded on the idea that the collective power of the winter sports community is massive, and if we can all work together, the end result can be revolutionary. www.protectourwinters.org
Each month a different non-profit will be selected to receive the donations.
June: International Mountain Biking Association // July: American Whitewater // August: Leave No Trace // September: Surfrider Foundation // October: Access Fund // November: Winter Wildlands Alliance // December: Protect Our Winters